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Trademark Cancellation for Non-Use in Vietnam: What Valuable Lessons Can Be Drawn?

Download The trademark cancelaltion request against Trademark Registration Certificate No. 103943 (“DD DANTI, device”), filed and pursued by KENFOX IP & Law Office, lasted for a decade and has become a landmark case in the field of intellectual property (IP) in Vietnam. What initially appeared to be a straightforward matter of cancelling a trademark for non-use turned into a complex legal battle between enterprises competing to defend and secure their IP rights. This case has helped to more clearly define the regulations on "use of a trademark" under Article 124.5 of Vietnam’s IP Law, limiting ambiguous interpretations and preventing the abuse of...

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Trademark Assignment in Vietnam: Why It’s Refused and How to Overcome It?

Trademark assignment in Vietnam is subject to strict statutory requirements and substantive examination by the Intellectual Property Office of Vietnam (“IPVN”). In practice, assignments are frequently refused on grounds of potential confusion or non-compliance with mandatory provisions. Challenges become more acute if the assignor owns trademarks that are closely similar to one another or, in more serious circumstances, where the assignor’s trade name itself is also the trademark name. KENFOX IP & Law Office, with over 15 years of practical experience and expertise in IP protection in Vietnam, provides in-depth analysis of the risks associated with trademark assignment, along with strategic...

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Delegation and Decentralization of IP Rights in Vietnam – What Right Holders Must Know Under Decree 133/2025/ND-CP?

Decree 133/2025/ND-CP (issued on June 12, 2025) marks a significant administrative reform in the field of science and technology, including intellectual property (IP). This Decree stipulates the delegation and decentralization of certain state management tasks concerning IP from the central level (Ministry of Science and Technology/IP Office of Vietnam) to the provincial-level People's Committees (PCs). The Decree takes effect from July 1, 2025, and will be piloted until March 1, 2027 (unless extended or replaced by new regulations)....

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A Representative Office of Foreign Pharmaceutical Company in Vietnam: What Is It Allowed To Do?

Antibiotice S.A (Romania) has established a Representative Office (“RO”) in Hanoi to serve as a liaison, explore the market, and promote investment and business opportunities in Vietnam. Currently, the company aims to expand its business activities in the healthcare sector. Specifically, Antibiotice S.A’s RO intends to carry out the following activities:...

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Chinese Enterprises Flock to Bac Giang: Trends and Developments

Download According to the leader of the People's Committee of Bac Giang province, numerous Chinese companies, commonly referred to as "eagle" businesses, have established their operations in Bac Giang. Consequently, China has become the largest source of registered investment capital in the province, totaling nearly $6.4 billion USD. Significant Chinese investments in 2023 Bac Giang province continues to attract substantial Chinese investments this year. Notably, the Yadea Group has committed to an investment in Tan Hung Industrial Park, Lang Giang district. The project aims to construct a facility for manufacturing and assembling electric motorbikes, with a projected capacity of about 2 million vehicles...

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Exploring Vietnam’s Investment Landscape: DeHeng’s Strategic Visit to KENFOX

Today, 09 April 2024, a team from DeHeng Law Offices conducted a visit to our firm, KENFOX IP & Law Office in Hanoi, to discuss the prospect of establishing a working relationship and to gain insights into the investment climate in Vietnam. DeHeng Law Offices, founded in 1993, is a leading law firm known for its comprehensive legal services, with over 4,000 legal service professionals and a significant commercial presence in more than 10 countries worldwide. KENFOX is highly regarded for its specialized expertise in IP, business, and investment laws. The current landscape indicates that China is massively investing in Vietnam...

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Building up your brand in 20 years in Vietnam, but losing it in a few days. WHY?

Download In June 2022, Hoa Sen Co., Ltd., (HOA SEN) the owner of the "ZACOPE" trademark for pure drinking water products, complained to KENFOX IP & Law Office, "I don't understand why the company's sales in the first half of the year have dropped so drastically." HOA SEN did investigation and found that rivals utilized similar labels bearing the trademark "ZACOP." A check of the protection title, however, revealed that the registration of the trademark had expired. This occurs because the previous employee resigns and transfers the trademark to the new employee, who is unaware of the requirement to renew the...

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Three options to accelerate patent examination in Vietnam

The examination of a patent application's patentability in Vietnam is time-consuming. A typical examination would necessitate access to databases of prior art for novelty and inventiveness comparisons against what has already been disclosed or practiced. Despite recent advancements in conducting substantive examination for patent applications, the Intellectual Property Office of Vietnam (VNIPO) tends to grant patents based on the grant of the corresponding patent from countries with more developed IP systems or examination results of the corresponding patent application from more established Patent Offices such as those of the United States, Japan, South Korea, and the European Patent Office....

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Vietnam’s 2022 amended IP Law: What do new trademark provisions mean for your brand protection strategy?

Intellectual property is regarded as a company's most important and valuable asset. In particular, it cannot be denied that a trademark is the industrial property object with the highest commercial exploitation value. Numerous amendments and additions have been made to Vietnam's 2022 Intellectual Property Law in order to improve the effectiveness of the intellectual property protection mechanism and fulfill Vietnam's legal obligations under International intellectual property agreements to which Vietnam is a signatory, including CPTPP, EVFTA, and RCEP...

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