Coping with counterfeit trading on Vietnamese e-commerce websites/platforms
The e-commerce market is growing in Viet Nam, but it is also used to trade counterfeit goods with increasingly sophisticated activities online. Counterfeit trading on e-commerce websites/platforms is largely seen nowadays in Vietnam. The consumers who have changed their traditional shopping habits recently and switched to online more over the past years, especially after the outbreak of the COVID-19 pandemic has resulted in floods of fake websites and/or online counterfeiting ...
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